News media program conditions impact the viewers perception of candidate

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News media program conditions impact the viewers perception of candidate. One example of a program condition is the host. The host's behavior towards their interviewee impacts the viewers perception. The host and program owners cleverly select the questions to ask. The host's hostility, or lack there of, is a program condition that distorts perception as well.

The author Lindsay Hoffman says Americans confidence in the media is at an all time low. Hoffman researches how the culture of hybrid entertainment news affects citizens perception of the media. The article illustrates how program conditions in political interviews largely affects citizens perception.